A safe space to be curious
I know what it’s like to feel completely thrown to the wolves when you’re building a business–how TF do I do taxes? What does “KPI” mean and why does everyone keep saying it? If that’s how you’re feeling, you’ve come to the right place.
turn to with all of your questions, roadblocks, and big goals.
YOU DESERVE A PERSON TO
Whether you’re an aspiring OSP who has a million questions, or a wedding professional wondering if you’re using Pinterest the right way. We will sit down for 60-minutes and get down to the nitty gritty of what it really takes to run and optimize your business.
1:1 Strategy Intensive
INVESTMENT - $200
Afterwards, you’ll receive a list of key takeaways + get access to me for 4 weeks of implementation support. We don’t just talk the talk, I help you walk the walk.
You run the show, and no business questions are off-limits.
Quick disclaimer–I’m not a lawyer (in case you couldn’t tell). But yes! You definitely want to register your business. It makes things much easier when tax season rolls around.
Do I really need an LLC?
Again, not a lawyer (or an accountant). But if you’re self-employed and based in the USA you must pay self-employment tax as well as income tax. Make sure you’re setting aside around 30% of your business income to pay your taxes (yes, you WILL owe money). Personally, I think an accountant is always a worthwhile investment.
How do I do my taxes?
If you’re self-employed (in the US) and not on anyone else’s plan then you can shop for health insurance in the healthcare marketplace!
What about health insurance?
This is a great question, and one that I love digging into in a strategy session. New OSPs typically start off around $30/hour based on experience. If you’re a wedding photographer, determine how much time you spend shooting and editing, equipment and business costs, etc. and go from there! Remember to factor in paying yourself, you don’t want to just break even.
How much should I charge for my services?
I can’t recommend harnessing the power of social media highly enough. Most of my clients come from Instagram. Other business owners use Pinterest, LinkedIn, TikTok, and Facebook to find clients as well. It’s all about figuring out which platform your dream clients are hanging out on.
Where do I find clients?
Another thing that I love working through in strategy sessions! I can really dig in and help you develop a winning social strategy. But as a rule of thumb, you’ll want to talk about the transformation you’re providing for your clients. Don’t be afraid to show up authentically and let people get to know you!
What should I post on social media?
Marissa n.
" Carla is truly the most amazing person & VA ever!! She is 100% in your corner, fully ready to help you in any way possible. Not only did she help me grow further in my business, but was such a friend to me! I literally trust her with my life! I could not be where I am in my business today if it wasn't for her expertise, help & encouragement. She exceeded my expectations! I felt like she was my best friend that I've known my whole life & was so easy to talk to! I'm forever thankful for her and her talent, dedication, help & kindness. I couldn't recommend her enough!!"
Faith D.
"I'm not even kidding, Carla was the best thing that ever happened to me. She's efficient while still making sure everything is done right. From email tasks to social media management to just being the best supporter ever. She's a breath of fresh air and a joy to work with"
Wynter c.
"I can't speak more highly of Carla. She is so kind, organized, and wonderful to work with. I knew we were a good fit from the first call. She has completely changed the way I run my business and also how I stay on track with the long list of to dos that we have. If you are thinking of hiring Carla, do it. She is so worth it!!"
Nathalie z.
"OMG!! I can't express it enough but working with Carla was the most seamless and the most helpful thing for my business! It helped me get all of my backend under controls so I could head into the new year feeling fresh and put together! Carla helped me write all of my email templates, catch up on blog posts, and set me up for success on instagram. 10/10 can't wait to work with her again"
Dani k.
“Carla is such a pleasure to work with. Her fun, bubbly personality brings life to the social media content she writes and she also works hard to really get to know my unique business brand. I would recommend her to anyone looking to outsource their social media.”
metricool
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trello
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Metricool is our go-to planning tool to utilize with every social media retainer client. It gives you the perfect foundation to be able to plan your content and grid to absolute perfection!
If you need a program to help keep you organized, whether it be your editing cue or just daily tasks, Trello is where it's at. We have been using it ever since the beginning and don't plan on stopping anytime soon!
Honeybook is the CRM that will have you wondering how you were using anything else to keep your business organized. It's efficient and gives you all of the tools to uplevel your client experience with ease.
HONEYBOOK
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our favorite business resources
AKA the tools that we cannot run this business without. You know how they say “it takes a village?” These are our “village.” Enjoy!
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